Follow the Eyowo

Redefining Goals and Money Relationships At the First Eyowo Money Circle

It was an evening of deep conversations, human connections and money talks at the first ever Eyowo Money Circle workshop with our ever daring ambassador, Angel JB Smith.

The Eyowo Money Circle workshop is part of the bank’s move towards redefining the banking experience and equipping users with what it takes to control their money and grow.

The intimate gathering had young people from different sectors and industries who were united by the common need to be better with money. In attendance with Angel were freelance journalist Olumuyiwa Olowogboyega, celebrity stylist Dami Oke, King Pexxie, Dami Taiwo, Tochi Jessica, Caleb Audu, and many others.

Noble X Natasha

The Eyowo Social and Content Strategy Lead, Uloma Nwoke opened the evening with a welcome address before the hosts, media personality, Latasha Ngwube, and serial entrepreneur, Noble Igwe, took over.

The opening conversation around love and budgeting for Valentines was followed by a tear-racking experience with Strings and Stories, a session led by Zoza of Asah Bara Studios, where people opened up about their struggles and how these challenges have shaped their lives. Amidst a lot of vulnerability, sharing and comforting hugs in reaction to Zoza’s performance, people were able to see the similarities in their stories and how their backgrounds shape their behaviour towards money.

Strings and Stories

Having set the tone for the event, the Eyowo team once again introduced Angel and answered the “Why Angel?” question with regard to her brand ambassadorship deal with Eyowo. According to Nimide Fala, Growth Marketing Manager at Eyowo, Angel posed as the ideal customer who is on a journey to being better with money. She also said: 

“We have seen young Nigerians have to fragment financial decisions across different apps; one app for spending another for budgeting or investing. This is not ideal and that’s why we created Eyowo, the bank that brings everything together to make for a better banking experience.”

Angel B. Smith with Nimide Fala, Head of Marketing X Growth, Eyowo and Ore Sofola, Creative Director, Softcom

Angel described the partnership as a match made in heaven as Eyowo helps her prioritise her savings while maintaining her ‘material girl’ lifestyle. 

Lela Omo-Ikirodah, SVP Commercial at Softcom moved the conversation to money and the concept of saving. The workshop attendees shared their reasons for savings which ranged from the fear of poverty to pride and building a safety net for themselves and their future.

Tola Aregbesola of Events by Tola took the audience through setting up their vision boards with cutouts that illustrated their lofty dreams for the year. It was an intense session that ended with thoughtfully crafted goals brought to life on vision boards; colourful pictures and big dreams on paper, in line with Eyowo’s grand vision to help everyone make better financial decisions. 

 

Tola Aregbesola facilitating the Vision Boarding

After capturing lots of moments in pictures and enjoying refreshments over drinks, the evening ended with Angel taking her online community on a tour of the Eko Novo building where most of the magic of building the better bank happens.


 

eyowo logo white

Join the money circle and be better with money!

Good to Grow.

Good to Go.

Eyowo’s services are delivered by two regulated entities, Eyowo Integrated Payments Limited and Eyowo Microfinance Bank. Eyowo Integrated Payments Ltd (RC1512927) is licensed by the Central Bank of Nigeria as a Payments Solutions Provider. Registered address: 8, Oduduwa Crescent, Ikeja GRA, Lagos, Nigeria. Eyowo Microfinance Bank Ltd (RC838171) is licensed by the Central Bank of Nigeria as a Microfinance Bank. Registered address: 19 Araromi Street, Victoria Island, Lagos, Nigeria.

© 2021 Eyowo Ltd